santa’s stream-along
Santa’s Stream-Along is a virtual sleigh-ride that brings families and friends to the North Pole via a video conferencing platform. Participants are able to experience the ride from a first person perspective, truly seeing what it feels like to stream-along with Santa and his furry crew. Throughout the experience, the participants are also able to chat with their selected live Santa as well as interacting with the animated world around them.
role: concept campaign AND NARRATIVE structure, art direct campaign look + feel (character/environment design), oversee and execute design (logo, graphics, social, website, character design, digital collaterals), support animation + user-journey/experiencevirtual north pole experience
Home to 5 sleigh-stops that’s filled with unique holiday scenes, festive characters, and narratives—we’ve designed all of the characters and their environments from scratch with the help of our team of designers and animators. it was quite a treat to see all of these things come to life!
group video platform
in addition to creating all of our wonderful north pole characters and their worlds, we’ve built and designed a custom group video platform (user flow and experience) with the ux team—that all the families and kiddos will be experiencing before hopping onto the virtual ride.
experience photo takeaway
The experience ends with a photo of Santa, your family, and friends!
